Social Marketing Campaign

Brief: Design a social marketing campaign to address and raise awareness for a major issue. The goal is to promote awareness, educate, and influence.

This was a group project done in a group of 3, we decided to pick anxiety disorder and decided our target audience were 18-24 year old college students, as many students struggle with anxiety and might not even recognize or be aware of the symptoms.

In our posters we wanted to emphasize how anxiety can make one feel, to create a connection with the audience and raise awareness and encourage seeking help.
My role in this group project was working on the logo, the graphics of the poster and the main content of the poster.